The Digital PR planning process
With change being the only thing that seems to be constant these days in our industry, it’s sometimes hard to work out how and what to allocate your focus to – especially when it comes to planning Digital PR.
After a number of years of trial and error, we’ve come up with a simple process that, while still not easy at times, includes a range of tasks within five simple steps to ensure success.
Here’s an overview of our process:
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Our Digital PR online course, which is endorsed by the Public Relations Institute of New Zealand (PRINZ), provides you with the complete blueprint on how to research, design and activate an effective Digital PR strategy.
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