Digital PR online courses

Our online courses are endorsed, and part of the training curriculums for:

The world of digital has completely changed the PR/Communications game in recent years. Audiences are more reliant on digital than ever before and are now using multiple devices and channels to get information about brands and who to trust. Brands also expect to be seen and found in all the right places online, over and above just traditional media.

We make it easy for you to get up to speed with everything you need to know about Digital PR.

Our Digital PR online courses teach you how to build strong online authority, reputation and trust for your brand/clients using the right digital tools and insights, processes and channels.

You will learn how to create an integrated Digital PR plan that not only helps you do better work, but also better measure your success and show the real impact of your work…beyond column inches and sentiment.

Digital PR online course options:

Regardless of where you’re based in the world, our Digital PR training programs have you covered.

Our ‘Diploma in Digital PR’ online course provides you with a formal qualification from the Global Institute of Public Relations.

For an introduction to Digital PR, try our ‘Digital PR101’ online course or register for the next LIVE online course.

'Diploma in Digital PR'
formal online
qualification

Become a fully qualified Digital PR practitioner. The only one of its kind, our ‘Diploma in Digital Public Relations’ is a formal qualification through the Global Institute of Public Relations (GIPR).

Introduction to Digital PR101
online course

Learn all the basics of Digital PR in this introductory ‘101’ short course

LIVE Digital PR
online workshops

Learn how to:

Use new data and digital tools to take the guesswork out of your Communications work
Understand how to leverage a brand’s entire digital footprint and online authority
Activate your campaigns with media and social channels to create an omnipresence, drive better audience engagement and grow your brand’s online reputation

Create campaigns that capture audiences in both ‘Browse’ and ‘Search mode
Understand what your audience actually wants and gear your content to be found where they are hanging out
Use better measurement metrics to show the true value and impact of your work…beyond column inches and sentiment

What people say about the program:

"I really enjoyed this Digital PR course and immediately found ways it could help my approach to
working with clients. Great insights, tools and a course focused on driving business deliverables. I highly recommend it to anyone in PR and Communications."
Steve Blackburn

"I can’t recommend this course enough!"
“As Director of a large agency PR team, I was looking for ways in which to innovate the strategies we were delivering on behalf of our clients. I knew that in order to train my team on evolving our digital offering, I needed to first find a course that would give me a solid understanding of the ways in which we could do so. Digital PR 101 gave me all of the tools I needed - it made me fall in love with PR again, and realize how much MORE we could be doing across the industry - 10/10.”
Kara Gaughan, Canada

Why should I learn Digital PR?

Quite simply, if you’re a PR practitioner, you can’t afford not to.

Things are moving fast…and if we don’t evolve as an industry in the digital space, we risk being left behind!

While traditional media and social media are still very effective tools in a PR professional’s arsenal (if used for digital correctly), they are only part of the solution.

We now need to go wider and leverage other techniques to build our brand or clients’ entire digital reputation and better reach our audiences.

Digital has given rise to so many great new tools and ways to plan and execute a successful PR strategy in the digital age.

Our Digital PR course shows you exactly what they are and how to use them to build an effective Digital PR strategy. if you’re

Download a copy of our Digital PR report today!

Talk to us today about how you can get the Digital PR edge.